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A Revenue-Based Methodology for the Classification and Comparison of Broadcasting Systems

Name: A Revenue-Based Methodology for the Classification and Comparison of Broadcasting Systems
Brand: LIT Verlag
SKU: 05294001
Price: 13.69 EUR
Availability: InStock
Author: Manfred Kops
ISBN: 9783825808716

Manfred Kops

Lingua

Inglese

Libro In brossura

Codice Libristo: 05294001

Casa editrice LIT Verlag, novembre 2006

This book offers a methodology for the classification and comparison of broadcasting systems, both f... Descrizione completa

Codice Libristo: 05294001

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This book offers a methodology for the classification and comparison of broadcasting systems, both for positive and normative analyses. It is based on the assumption that the revenue structures of broadcasters determine the incentives for the broad casters' staffs, and that these incentives in turn determine the broadcasters' program outputs (content, journalistic and artistic style, target audiences etc.) and its private and public effects.