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Analysing Quantitative Data for Business and Management Students
Inglese
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Addressing the more basic aspects of quantitative analysis, this book provides all the requisite knowledge a Masters student needs in order to use quantitative analysis techniques. It outlines the implications for their research design and subsequently analysing their data, providing the philosophical and theoretical foundations alongside the practicalities of types of data and how to analyse and present it. The Mastering Business Research Methods series provides practical guidance on using specific methods of data collection and data analysis. Expert authors, and series editors Bill Lee, Mark Saunders & Vadake K Narayan, share their extensive experience on how to get the best from each method, through clear, understandable and applied examples. Ideal for Business & Management students studying for a Master's degree, each book provides all they need to know before employing a particular research method for their dissertation.
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