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Commercialization Secrets for Scientists and Engineers

Name: Commercialization Secrets for Scientists and Engineers
Brand: Taylor & Francis Ltd
SKU: 18170718
Price: 296.49 EUR
Availability: InStock
Author: Szycher
ISBN: 9781138407411

Szycher

Michael

Ph.D.

Lingua

Inglese

Libro Rigido

Codice Libristo: 18170718

Casa editrice Taylor & Francis Ltd, luglio 2017

Commercializing a knowledge-based product or service requires a realistic, methodical approach combi... Descrizione completa

Codice Libristo: 18170718

726 b

296.49 €

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Commercializing a knowledge-based product or service requires a realistic, methodical approach combined with a great deal of perseverance. Commercialization Secrets for Scientists and Engineers serves as a high-level guide to answering key questions and critical issues that confront founding entrepreneurs on their quest to commercialize their knowledge-based innovations. It highlights the unique problems shared by all technologists across knowledge-intensive fields and how to overcome the most predictable obstacles faced by technology entrepreneurs. It demystifies the process of commercializing advanced products that require a high degree of specialized knowledge. Typically, these are "disruptive technologies" with the potential to revolutionize whole industries. The book simplifies the launch of high-tech ventures such as pharmaceuticals, genetic and biotechnology products, wireless devices, fuel cells, and minimally invasive medical devices. Additionally, it will help readers bring their disruptive technologies to profitability.