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Design for Communication - Conceptual Graphic Design Basics

Name: Design for Communication - Conceptual Graphic Design Basics
Brand: John Wiley & Sons Inc
SKU: 04085477
Price: 71.49 EUR
Availability: InStock
Author: Resnick
ISBN: 9780471418290

Resnick

Lingua

Inglese

Libro In brossura

Codice Libristo: 04085477

Casa editrice John Wiley & Sons Inc, giugno 2003

Complete coverage of basic design principles illustrated by student examples Design for Communicati... Descrizione completa

Codice Libristo: 04085477

175 b

71.49 €

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Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: The elements and principles of design Typography as image Creative word play Word and image Grid and visual hierarchy Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.