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Internationalization, Technology and Services

Name: Internationalization, Technology and Services
Brand: Edward Elgar Publishing Ltd
SKU: 04855128
Price: 174.19 EUR
Availability: InStock
Author: Marcela Miozzo
ISBN: 9781843760535

Marcela Miozzo

Ian Miles

Lingua

Inglese

Libro Rigido

Codice Libristo: 04855128

Casa editrice Edward Elgar Publishing Ltd, febbraio 2003

This work examines the way in which the increasing internationalization of services, including the o... Descrizione completa

Codice Libristo: 04855128

426 b

174.19 €

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This work examines the way in which the increasing internationalization of services, including the operation of multinationals in this sector, interacts with the process of innovation in services. The book challenges the theoretical traditions that have developed around the analysis of service innovation and internationalization, and argues for a new research agenda. The contributors address many of the most pertinent issues and adopt a variety of theoretical and empirical approaches to enrich the debates.