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Libro Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition Jay B. Barney

Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition

William S. Hesterly

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Inglese

Libro In brossura

Libro Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition Jay B. Barney

Codice Libristo: 20850715

Casa editrice PEARSON Education Limited, maggio 2018

For courses in strategy and strategic management. Core strategic management concepts without the exc... Descrizione completa

Codice Libristo: 20850715

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For courses in strategy and strategic management. Core strategic management concepts without the excessStrategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Also available with MyLab Management MyLab(TM) is the teaching and learning platform that empowers you to reach every student. By combining trusted authors' content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Management.

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Informazioni sul libro

Titolo completo Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition

Autore Jay B. Barney, William S. Hesterly

Lingua

Inglese

Rilegatura Libro - In brossura

Data di pubblicazione 2018

Numero di pagine 544

EAN 9781292258041

ISBN 1292258047

Codice Libristo 20850715

Casa editrice PEARSON Education Limited

Peso 972

Dimensioni 254 x 204 x 24

Categorie

Economia, Finanza, Imprenditoria e Management > Economia Aziendale, Imprenditoria e Management > Strategia d’impresa

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