Contatto
Come acquistare
Consegna
Guida all'acquisto
Inglese
100 b
Fino a 30 giorni per il reso
I clienti hanno acquistato anche
/
Rigido
241.69
€
/
Rigido
54.71
€
/
In brossura
33.59
€
/
In brossura
17.79
€
/
In brossura
241.29
€
/
In brossura
37.69
€
This study explored and described the music industry in Czech Republic and Slovakia, mostly the new business models in the industry and marketing strategies of digital music services. The study's goals were: 1) to find out how is the music industry in the territory responding to the Internet age, 2) to determine the actual digital music services available in the territory, and 3) to find out how successful the actual digital music services are and determine what factors make them successful and what could be changes in terms of marketing strategies. During the actual research, several digital music services were identified, and also the absence of the most successful digital music services. Unfortunately, none of the domestic music service was described as successful, and the findings from the actual cases have shown a similarity to the findings from the reviewed literature from the early 2000s.
Informazioni sul libro
Inglese
Regala questo libro oggi stesso
È facile
1 Aggiungi il libro al carrello e scegli la consegna come regalo 2 Ti invieremo subito il buono 3 Il libro arriverà all'indirizzo del destinatarioPotrebbe interessarti anche
/
Rigido
24.19
€
Ciao! Sono Libroamiko, il tuo consulente di libri.
Come posso aiutarti?