Wisest Investment

*Winner of the EIFLE Award for Best Adult Book of 2022 by the Institute for Financial Literacy.*

"A treasure chest of great ideas presented in short, punchy chapters. Excellent!" - David Chilton, author of The Wealthy Barber

"One of the questions I get asked on a steady basis is whether I know of any resources parents can use to teach their kids about money. My new go-to resource on this topic is Robin Taub's book, The Wisest Investment." - Rob Carrick, Personal Finance Columnist, The Globe and Mail

If you're too busy parenting to read another parenting book, this book is for you! 

As parents, you know that teaching your kids about money is critical to success in life, but studies show that many parents feel they lack the time, knowledge and experience to do it well. Add the seismic shift toward a cashless, digital society - accelerated in our post-pandemic world - and it's easy to feel overwhelmed.

With The Wisest Investment: Teaching Your Kids to Be Responsible, Independent and Money-Smart for Life, award-winning Canadian author and Chartered Professional Account Robin Taub puts you at ease by laying out a roadmap for teaching your kids about money.

In The Wisest Investment, you'll learn: 

• The Five Pillars of money: Earn, Save, Spend, Share and Invest
• Age-appropriate (from young kids to emerging adults) examples, actions and guidelines for all Five Pillars
• How to instill solid values in your children to help guide and prioritize their financial decisions
• How to help your children establish healthy money habits for life
• How to capitalize on "teachable moments" about money in countless everyday scenarios
• How to enhance your own money knowledge, so you can "lead by example"
• How to explain and navigate our increasingly cashless society

Written in short, punchy chapters, it's a go-to resource for time-starved parents like you. Filled with practical guidance and examples, suggested activities, worksheets and self-assessment tools, it's a book you will turn to again and again.

Teaching your kids to be money-smart will pay off in numerous ways and just may be one of the wisest investments you make.