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Copywriting Is...

Name: Copywriting Is...
Brand: Gasp Books
SKU: 35460372
Price: 14.69 EUR
Availability: InStock
Author: Andrew Boulton
ISBN: 9781838434304

Andrew Boulton

Lingua

Inglese

Libro In brossura

Codice Libristo: 35460372

Casa editrice Gasp Books, marzo 2021

Copywriting is easy. Copywriting is hard. It’s frustrating, rewarding, draining, thrilling and, in a... Descrizione completa

Codice Libristo: 35460372

36 b

14.69 €

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Copywriting is easy. Copywriting is hard. It’s frustrating, rewarding, draining, thrilling and, in almost every way, a lot of fun.

It’s also the job Andrew Boulton has been doing, writing about, and teaching others to do, for more than 10 years.

Now, he’s gathered up all the experiences, observations, lessons, fleeting successes and crushing failures he’s accumulated in that time to help copywriters, new and old, come to terms with the baffling life of an alphabet wrangler.